From the monthly archives: March 2012

Agents, this past week, my real estate mentee and I both were FIRED by our real estate clients! What a relief. I know what you are thinking. How can we both be relieved or happy about losing business? Well, that’s easy to explain. Not all business is profitable.

The sad reality is that [...]

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It seems like years have past since Facebook introduced it’s new groups functionality when in reality it was only October 2011.

Facebook’s New Groups feature was designed to help small groups of people communicate in either an open, closed or private context; a context where the conversation threads could appear within your Facebook newsfeeds and notifications settings could alert [...]

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I’ve discovered a neat WordPress plugin called Social Marketing Ads. The use of this plugin, may make your website and business go viral.

Real estate agents like you and me dream and talk about getting past, present, and future clients to naturally spread our messages, our brands so that we can one day turn [...]

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How much contact is too much? Have you ever had the fear that you might one day alienate your real estate contacts with too many touches? I’ve been trying to understand the Keller Williams 33 touch program as an outsider looking in. I have read Gary Keller’s book, The Millionaire Real Estate Agent, and the [...]

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The hot topic of the day in real estate seems to be internet lead generation, Craigslist in particular. This is fueled in part by a Keller Williams convention that I attended in which there were several panels on this very subject. Lori Ballen, a mega Keller Williams agent [...]

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There’s is much debate and conflicting opinions as to whether or not Craigslist is a good place to market or prospect for buyer leads.

The following post is about the Craigslist Two Step Lead Generation Real Estate Marketing Tactic otherwise known as the Craigslist Redirect. You don’t need a Continue Reading

I would like to think that I am the great real estate agent and when a client is angry at me or at our real estate situation, I often take that to heart. I know I shouldn’t take it personal, but I subscribe to the philosophy that my work is my life and [...]

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